With mobile devices becoming an indispensable part of our daily lives, consumer media consumption has witnessed a paradigm shift. As opposed to being in front of a television during a particular time of the day, users today display a fragmented interaction with their mobile devices. These fragmented interactions with your mobile device where you pick up your device to either know, buy, go or do something is called micro-moments.
While the world is focusing on Driver-less vehicles and Space technologies, the technology needs of the developing world in general and India in particular are very different. There is a lot to catch-up for these economies. It might be possible to jump a step or two but not more. This makes things very interesting!
While Make in India is a beautiful concept, it needs to be ready for tomorrow by complementing it with process digitisation. Government needs to encourage enterprises that invest in technology of the future. Innovation needs to be encouraged. Technology companies as well as Manufacturing units needs to work hand-in-glove with the Government to ensure Make-In-India is a true success!